Our Process

Our Inbound Marketing Process

Focus

InsightFuture marketing concentrates on small to midsize business in the Medical Technology Industry and Aged Care Service sector, to assist you in creating an effective content strategy to enhance your digital inbound marketing platform and internet presence.

Focus2

Working in partnership, to obtain a clear understanding of your target audience and brands will assist in creating informative, intellectual and story-telling marketing content that supports your business goals to achieve higher results.

Inbound Marketing ABC assessment overview

InsightFuture conducts a simple ABC assessment to check your inbound marketing effectiveness.
A1 Health Audit is carried out to clarify what is needed to sustain a healthier marketing content pulse that attracts and connects you firmly to your potential customers.

 

Health Audit

B1The next step is to develop a Content Strategy to provide a framework for creating remarkable content, matched to your target audience (persona) profile and their buyer’s journey.

Blueprint

C1The last step reviews your Essential Website Tools to determine what needs to be updated. The website tools are part of the framework for delivering a successful Content Strategy that supports the inbound methodology.

  • Responsive Website Design (RWD)
  • Search Engine Optimisation (SEO)
  • Call-To-Action (CTA)
  • Landing Page & Thank You Page
  • Blogging
  • Social Media
  • CRM
  • Marketing Automation Software.

 

Inbound Marketing Overall 2

The outcome is to create and distribute valuable, relevant, and consistent inbound marketing content to attract, convert, close and delight a clearly-defined audience. The inbound marketing methodology will effectively and efficiently grow your business online with measured results.

Internet Grow Your Business

Contact us to find out more about growing your business on-line.